S1E108 - BeReal, Explained
Jeff and Mike talk about bringing back MySpace features, Casey Neistat’s Beme experiment, and Gen Z’s future social media platforms.
In this episode about BeReal, Jeff and Mike talk about bringing back MySpace features, Casey Neistat’s Beme experiment, and Gen Z’s future social media platforms.
Episode 108: BeReal, Explained
[01:20] BeReal is french - so how do actually pronounce the name?
[02:15] What is BeReal (hint: daily un-curated photos!)
[03:41] Mike’s first share is of us podcasting!
[04:32] BeReal’s business model (hint: it’s eyeballs!) and how US advertising is close to a zero-sum game
[06:59] YouTuber Casey Neistat’s Beme social media experiment and Mike’s fanboying of Casey
[10:00] The History of BeReal and staying power compared to ClubHouse
[14:30] Trends in gen z, is there an anti-aesthetic for Social Media? H/T to @buffalobills social media
[15:30] Who is BeReal for - rejecting perfection, and chasing the high for perfect lighting, 100s of photos, and ‘influencer’ culture. Plus the mental health toll.
[16:40] The Q4 2022 fall of social media market caps and how @homedepot is now more valuable (or similarly valued) as Meta/Facebook
[18:20] What will be Gen Z’s social media platform of choice?
[21:30] Mike pressuring his parents to buy nerf guns
[23:20] ProdEx scores: Mike 3.8 stars and Jeff 3.95 out of 5
[25:30] Season 2 is coming next year! Let us know who you’d like to hear us interview on the podcast!